A great UX Story
I guess User Expreience (UX) cannot be emphacised more in today's world. After speaking in many events and meetings, talking about good user experience, finally I'm able to find a really good comparision.
Imagine this rack of drinks. Which set of drinks suddenly stand-out? Why?
And how about this? Compare, both these bottles, both are just plain water. Which would you buy?
That's what I call UX Makes the difference. :)
Read the complete post at http://darrensim.com/blogs/techbits/archive/2007/08/26/a-great-ux-story.aspx